a Reality Cracking Technique Decreasing the level of "visionary" noise around you - remove the ad's at least there, where you are on the rudder... This essay may look to you rather dirty... but think again. When you enter your toilet, and stand to piss there, what do you see? a calendar on the wall? a lovely view through the window? naah... Usualy you see the label of the manufacturer of the urinal or the toilet bowl. And you see and read that ten times every day... 3650 times per year.. if i'm awaken at midnight and asked what's 5 times 5, or what's the name of my cousin, may be i'll think a little, but if i'm asked who's the manufacturer of the toilet bowl and plastics there, i'll name it IMMEDIATELY! (KDN, i.e. Kombinat Domakinski N-something, it was in BG; now the new one is CAROMA) When you go to brush your teeth (well, i hope you don't do it very frequently, and hope with very-small amount of toothpaste - they both destroy your teeth), or wash your hands, or dishes or whatever, what do you see? The label of the manifactuer of the sink... assume 5-6 times per day... 1800 times per year.. When your take a shower, are all the shampoos and soaps etc around there on some shell? Let's make an exercise. Can you now remember what is written there? (well, i remember this: it's pink, some picture of woman's hair, and the words "selected" "helena" "No1" "cusshions" "active" "repeat the ... and then rinse thoroughly"... "gillette") Now go and check how many of them come from one thing... and where the rest come from.. In my case the 1st three are from my shampoo (i hate shampoos too:(, they make my hair worse day-by-day - as any detergent), 'cusshions' is from some soap that i NEVER use (where the hell it came from?) and "active" and the rest sentence is from another shampoo (not mine)... and "gillette" is the label of some razor that sits there since inmemorial ages... once/twice per day x 10-15 words ... 3650-10000 words per year... Now i remember that every time, while i take a shower, i am Reading unconsouisly All the printed text on that shampoos... Your car? how many labels of some SUPER SPECIAL SYSTEMs are there? Your video? Audio systems (e.g. digital extra analogous loopback super, i.e. DEALS?) ? Washing mashine? Computer? how many times per day you read that EPSON LQ-500 that stays on your desk? DTK-computer? 233MHz stupid display (instead of putting something useful, like a cheap digital clock, they put this lustrous shit...) ? How many times you have read that Headline of that old newspaper lying on the cabinet? And howmany times you tried NOT to look at the ad's that are there? ? How many labels and ads are on your walls? well, i'm sure you did not put them there intentionaly, they came like 'extra' WITH something else - calendars, or paintings, or book shelf, whatever... THE EYES of any human has extremely high bandwidth and about 120' degree visibility angle, but that is noncontrollable. Controllable angle is only around 35-45 degrees. All the rest is received, accepted, processed, and most of it REMEMBERED by the subconsiousness. Regardless if you want that or not. Just sit down in your most famous chair/sofa and look around... and count. Hundreds of useless nagging labels... in YOUR home... they came withour asking you... they enetr your head without asking you... thousands and thousands times... I name this brainwashing. IN YOUR OWN HOME? By yourself? Every label, every picture, every sign you pass by, or your look pass by, is processed. Not all of it is remembered, of course, but the most contrast/differring things are. Now look how many of the labels you have around are NOT loud and flashy... 1% or even less? And all this bullshit is poured over your poor subconsiousness Every day... Yes, the conscious part of the mind trys its best to ignore it... but it is not omnipotent. And, then you may have headache. Or enter some shop and buy something WITHOUT any consious intention to do it... but realize that only some time LATER... Do you catch my idea? We can't escape (easily) from the nagging billboards, newspapers, flashy webpages, etc... But WE CAN chase out the bastards from our own home - it is OUR fortress! Some shampoos and other things has their labels simply glued/sticked - remove them! Others look painted but are not - they are printed on transparent film and that film is sticked over the packing... Remove it! Some nagging labels are just piece of plastic, glued to the computer/player/wheel/... Remove it! Well, some labels are REALLY nasty. But they are even easier. Ha-hA. Take a single-colored (!) sticky tape, with a nearest possible color to te background color around the label you are going to eliminate, and PATCH IT! one patch - 3000 readings/labels per year/month/day less... of course, make it look GOOD and smooth - or your eyes will always focus immediately at it... Or take some paint or some nail-polish and SPREAD IT OVER... again, try to make the whole label INVISIBLE in terms of the surrounding background. after reading a newspaper/magazine, Hide it! into some not easy visible place! or cover it with some sheet of paper... Okay, i do not pretend i have destroyed all the labels around me - some of them simply look fine, and even beautiful, and i let them live... But the rest shall die... sooner or later. Yes, i'm writing this, i know it should be this way, but even i myself can't escape from the habbit... of being NOT PAID for reading advertisements...and NOT to complain for that. They (enslave)teached us to do that for free... --- --- Example: some time ago, i entered some shop for some kind of furniture, and almost choosed one piece, when i say some ugly nagging label attached to it. I said to the sellperson - "i'll buy it, if you remove this sign (well, i almost said 'crap' then;) from here". He said - well, we should consult with the manufacturer, we'll call you back. And, after couple of days, he call me and said: okay, you could take that Without the label, and it will cost you ... (which was 5% more). ? (!) ? you did not believe that? your problem. some sunny day you'll get that experience yourself. Just try to not to play by thier rules... svd P.S. Please don't take all this literally. Removing the labels from some pills or other medicals IS DANGEROUS. Please, ...simply THINK.